Take it as a sign

Published on January 31, 2013
Debbie VanSickle and Carolyn Delorey stand in front of their new business YOLO Marketing and its digital rotating ad machine located at the intersection of Stellarton and Westville Roads in New Glasgow.

NEW GLASGOW – While passing through the intersection between Stellarton and Westville roads, drivers may have noticed a new addition to the area – a large, cylinder, digital rotating ad machine sitting on a concrete base in front of The Modern Barber.

The sign is owned and operated by a new marketing company, YOLO Marketing, which operates out of The Modern Barber building at the corner of Stellarton and Westville Roads in New Glasgow.

Co-owners of YOLO Marketing, Carolyn Delorey and Debbie VanSickle, started up the company over the last few weeks and have hired two employees, a graphic designer and technology specialist.

The rotating digital ad machine was imported from Taiwan and Delorey said it’s the only one of its kind in North America.

It sits on a concrete base, is controlled by its own computer system inside the company’s office, has 14 million pixels and over a million colours programmed. 


Check back for more on this new sign later today and in tomorrow's paper.